WEG's Branch Office in Italy participated in the first edition of MC4 - Motion Control, an Italian Trade Show that focuses exclusively on industrial control and automation, during the latter part of June.

Known as the "Dedicated Sector Exhibition", the event generated immediate results for sales contacts, once customers became totally interested in product differentials and competitive prices.

The Trade Show was held in the city of Bologna and WEG's booth was one of the most organized of the event. The products exposed at the booth had notably, all line of motors, gear motors, VFD's, servomotors, switchgears and control and protection systems.

The control and automation segment, in Italy, had registered a great development during the last year, and at the moment, represents one of the most important shares of the market. The technology involves a wide horizon, from the electronic to the mechanic, as well as, from the acquisition of data to the communication of data. In this scenario, the MC4 intends to transform the operational projects techniques into the industrial scope.