The company will be exhibiting for the first time this year at ADIPEC and managing director for the Middle East region, Colin Cox says that he hopes that WEG´s presence at the exhibition will translate into increased awareness of the company in the region.

“We took the decision to go into the ADIPEC exhibition this year, this is the first year that we will be exhibiting there”, Cox says. “It does demonstrate the importance we are putting in the oil and gas market, we want to get a lot closer with for example the oil and gas companies in the UAE and generally around the Middle East region”, he explains.

“We are hoping that this will be a platform where we can meet some of these oil and gas companies who can come and talk to us and we can arrange to come and see them and do some seminars at their premises and talk to their engineers and their commercial people.”

“We are still going through the process in the region of qualification with a lot of these companies so it is a long process but this is a long haul strategy for WEG.”

Cox says that as part of its growth plans in the region, WEG will be investing in a larger office space and enter into agreement with a local partner company for its logistical operations.

“We want to be up around the $50-60 million turnover from our operation here in the Middle East in the next few years, it is not a long term vision, that is a relatively short term one”, he says.

Source: www.arabianOilandGas.com