Founded in 1944, Bluffton specializes in manufacturing fractional electric motors up to 5 HP, offering a wide range of customized products to customers in the United States. Market segments served include food & beverage processing, industrial and commercial equipment manufacturers, pumps and ventilation, among others. Bluffton headquarters occupies approximately 400,000 square feet, and the company employs over 400 people. Net revenue in 2015 was approximately $64 million.
According to Mr. Luis Alberto Tiefensee, WEG’s Motors Managing Director, Bluffton is recognized for excellence in engineering and manufacturing of fractional motors for custom applications, which is aligned with WEG’s focus for the US market.
“This acquisition is strategic to expand and to provide greater flexibility to WEG’s capabilities in the world’s largest market for fractional electric motors. It also brings major product line expansion, which complements our current product portfolio for North America”, Tiefensee explains.